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MSF DAY CAMPAIGN

THE BRIEF
Humanitarian group MSF (Doctors Without Borders) wanted to appeal to people from all sectors and professions for donation of one day’s income to support their cause on their annual event “7.7 MSF Day”. We were called to the task of creating a promotional video as part of the thematic campaign.

THE WORK
We invited Hins Cheung (張敬軒) as the event ambassador who played the roles of different professionals to encourage people from different industries to come together and lend a hand to the MSF cause (各行各業出手救援).
THE BRIEF
Humanitarian group MSF (Doctors Without Borders) wanted to appeal to people from all sectors and professions for donation of one day’s income to support their cause on their annual event “7.7 MSF Day”. We were called to the task of creating a promotional video as part of the thematic campaign.
THE WORK
We invited Hins Cheung (張敬軒) as the event ambassador who played the roles of different professionals to encourage people from different industries to come together and lend a hand to the MSF cause (各行各業出手救援).